Sunday, April 26, 2015

TOW #27-"If you play video games, you're going to want these glasses" (Written)

Samuel Lingle, of The Daily Dot, goes on to write an article that promotes and in a large sense tries to sell you a specific product. Lingle tries to persuade the reader that gaming glasses are a necessity and a company by the name of NoScope is the best place to buy them from.

Mr. Lingle employs the method proving or stating that you need the product if you want to be a true, hardcore gamer. He mentions the great health risks that they prevent such as eye strain and fatigue after staring at a monitor for a large chunk of time during the day. The other method used as a form of persuasion for the audience to want to buy NoScope's gaming glasses in specific, is to compare them to the competitors and prove that theirs are better. Lingle stacked them up side to side, and even gave some honesty that GUNNAR OPTIKS are well-known and very high quality, but the price point of NoScope's glasses was the main emphasis and selling point. "A pair of NoScope specs will only set you back $25." When stated like this it is almost like any other typical day purchase at the mall of some sort of apparel, because twenty-five dollars to most isn't that outrageous and it's definitely something they'd consider purchasing.

I did notice however that Lingle managed to use one bad literary device which is that of a logical fallacy. This logical fallacy is tough to catch out but it is the, because of this, therefore that, type of fallacy. Lingle states that when the inevitable esports boom comes, NoScope glasses will rise in a paralleled way. This isn't true and doesn't make sense because numbers and statistics have already shown that a rise in esports popularity is inevitable but the popularity of NoScope's glasses is unknown and is unrelated to such. Their success relies on their own contribution only and that if they do a good job making, marketing, and selling their own product than of course they will do well.

Overall, despite the one small logical fallacy to close out the article, I felt it was well written and did a good job with it's persuasion. Being a gamer myself, who spends endless amounts of time behind a computer, getting monitor tans on the daily, I was intrigued and even paid their website a visit. It is something that I have recognized happening when I spend a long time on the computer and it's something that I am now interested in purchasing.

(http://www.dailydot.com/esports/noscope-gunnar-gaming-glasses/)

Sunday, April 19, 2015

TOW #26-"A dead body lies in the street" (Visual)

I found this image on a popular entertainment website known as Mashable. The image was located in an article called "Best Photos of 2014". I felt for all the glory and greatness that has gone on in the past year, it has certainly not been perfect across the world.

The image highlights a scene in Ukraine where there have been loads of problems going on in the recent months. The focus of the image is on the man who is shown dead on the ground of a public street, just lying there with a small cloth over his body. You can't see who he is or what he looks like or what might have happened to him, all you can see is that he is dead and appears to look like a normal civilian. He's not someone working a dangerous job or out fighting in a battlefield, he's wearing nice looking dress shoes and a pair of slacks or jeans. This highlights the innocence of the man and shows he did nothing wrong or deserving of his death.

After the main focus of the image, your eyes can't help but notice the man in the background. This man, does not look guilty at all for committing the crime as the man on the ground looks like he's been sitting there rotting for awhile. The key thing to notice is that this man is depicted living his normal day in his average life who doesn't seem to even notice or be shocked about the man dead in the middle of the street. By the way he's dealing with the situation, it's as if he sees something like that everyday or it just isn't rare to see. That is where the true meaning to the picture is. The fact that something so horrific and gory shouldn't be someone's everyday life happening as a normal occurrence. He does a great job invoking a sense of sympathy and almost a bit of rage in the sense that you feel bad for the innocent civilian and you feel like there shouldn't be a society that functions like this but you can't do anything about it. Does a great job of putting things in perspective on how our world isn't very perfect after all.

All in all I felt the photographer perfectly captured the proper feeling of the photo the sadness not for the death of the man in the street but for the fact that the man in the background is just walking past him like it's something normal to see.

(http://www.rumblerum.com/wp-content/uploads/2015/01/51.-A-dead-body-lies-in-the-street-near-the-Mariupol-police-station-in-Ukraine-May-9-2014..jpg)

Sunday, April 12, 2015

TOW #25-"Don't Let Statistics Ruin Baseball" (Written)

Steve Kettmann of The New York Times talks about the nostalgic appreciation for baseball on a physical more straight forward level rather than the more in depth analytical way of appreciating America's most beloved sport. Kettmann argues that fans nowadays focus too much on abstract statistics that in reality don't mean much when he comes down to the heart of the game.

When presenting his argument, Kettmann uses well-known experts to establish credibility with his argument. The first source he brings up is San Francisco Giants manager, Bruce Bochy. Bochy agrees with the importance of actually watching and comprehending the game rather than the number crunching that modern day fans favor. Bochy being the manager of the current World Series champion team shows that his word has value in it as his ability to win a championship must mean something.

The next and probably the more important rhetorical device that Kettmann uses is analogies. The first, Kettmann presents rather early and he does so, so that people who wouldn't typical understand baseball can understand why he feels the way he does. He claims, "When it comes to watching a matchup of, say, the Mets pitcher Matt Harvey and Giancarlo Stanton of the Miami Marlins, statistical analysis is about as helpful in deepening an appreciation of the human drama unfolding before us as it would be for a Pavarotti aria." This allows the more intellectual fellow, which is what the NYT audience base mostly consists of, to understand just how dumb statistics are in relation to an opera singer's performance.

Kettmann continues the usage of analogies further throughout his passage and to tie all of his analogies together is the underlying theme between them which is music. He later on states, "You can go to the symphony and hear the music even as you’re texting with a client to close a deal. As your thumbs fly and you try not to be distracted by the dirty looks of the guy next to you, you might note the orchestra is playing Mahler’s Ninth. But with your attention so cratered, are you really listening to the music? Are you enjoying it?" This one is easier to comprehend and quite direct with it's purpose. Focusing on the minute and unimportant stats of baseball is like texting during a beautiful musical performance. You can't appreciate the beauty of what's going on when you do that, which is the point that Kettmann is attempting to convey through his musical analogies.

Overall, I felt that Steve Kettmann did a respectable and adequate job of representing that stats are meaningless and over appreciated by current baseball fans. By incorporating baseball specific experts, Kettmann was able to remain reliable and allow the audience to understand a possible unfamiliar topic of baseball by using musical analogies.

(http://www.nytimes.com/2015/04/08/opinion/baseball-by-the-numbers.html)